Amendola Communications has added population health technology pioneer HealthBI to its customer family. Amendola will be a key player in HealthBI’s plans for rapid growth in 2018, promoting solutions that are already the most widely deployed of their kind while expanding awareness of the company as a visionary thought leader in value-based and integrated care.
Amendola will help build HealthBI’s thought leadership profile through a mix of targeted media relations, byline article placements, and strategic speaking opportunities. Additionally, the agency is helping HealthBI produce a knowledge library that will feature case studies and guides on a range of topics—from using technology to reduce unnecessary high utilization of ED and acute care, to successfully integrating behavioral healthcare and primary care, to spurring provider adoption of quality and performance monitoring.